The Competition and Consumer Protection Commission (CCPC) has warned traders that they face “stringent legal action” if they do not adhere to fair trading practices during Black Friday which falls on November 29.
In a statement released on Monday, CCPC expressed concern that previous Black Friday promotions have been marred with deceptive promotions leading to several complaints from consumers.
“The Commission wishes to alert the public that previous Black Friday sales and promotions have been marred by several consumer related concerns,” the Commission’s senior public relations officer Florence Zaza said. 
“These include disclaimers aimed at avoiding liability, misleading promotional deals, hidden charges, unfair terms, fake discounts, as well as the sale of defective and expired products. CCPC has noted with concern the deceptive practices employed by certain traders to exploit unsuspecting consumers. These traders entice customers with seemingly attractive promotions, creating the illusion of special reduced prices to lure them into purchasing goods or services.”
The institution has revealed that 45 complaints were received last year in relation defective goods, misleading information and refund claims.
